What kind of an impact should you expect to see?
1. Increased Attention and Engagement
-
Dynamic content (vs static signage) draws 4x more views, according to a Nielsen study.
-
Video walls capture 83% more attention than traditional displays due to their size, brightness, and motion.
2. Brand Perception
-
70% of consumers say digital signage makes a brand more modern and innovative.
-
High-resolution video walls improve the perceived professionalism and credibility of a business.
3. Content Versatility
-
Can display real-time info, branding, welcome messages, social media feeds, news, and personalized content.
-
Easily updated with centralized content management systems (CMS), reducing operational cost over time.
4. Improved Wayfinding and Experience
-
35% of consumers feel less stressed in environments with digital signage, improving customer satisfaction.
-
Video walls in lobbies can reduce perceived wait times by up to 35% (Intel Retail Study).
